Category Archives: Aseana News

June 27, 2025 | Tashkent, Uzbekistan – Aseana Trillions Sdn Bhd is proud to announce its participation in the recent Malaysia-Uzbekistan Business Forum held in Tashkent, where our company signed a significant memorandum of understanding (MOU) to bring Sai Ngon – the first halal Vietnamese RTD coffee – to the Uzbekistan market. The event was…

On 31 May 2025, Sai Ngon Coffee proudly took the stage as an official sponsor of the Ye!loO Concert—a major K-pop event held at Idea Live Arena in 3 Damansara Mall, Petaling Jaya. The concert featured star-studded performances from T-ARA, Hyolyn, and Zion.T, drawing thousands of excited fans from across Malaysia and beyond. As part…

Following our successful nationwide launches in 7-Eleven and PETRONAS Mesra in 2024, Sai Ngon Coffee continues its growth journey with entry into several new retail channels across Malaysia. You can now find Sai Ngon Coffee in: AEON Supermarkets eMart24, a popular Korean convenience store chain Isetan Supermarket at KLCC . These placements mark an exciting…

In December 2024, Sai Ngon Coffee reached another significant milestone with our entry into PETRONAS Mesra stores—Malaysia’s largest petrol station convenience store network, with over 800 locations nationwide. This marks our second major retail breakthrough following our successful debut in 7-Eleven. Being available at PETRONAS Mesra means Sai Ngon Coffee is now even more accessible…

October 1, 2024, marked a major milestone for Sai Ngon Coffee as we officially hit the shelves of 7-Eleven Malaysia, rolling out to over 2,500 stores nationwide. This exciting launch made 7-Eleven the first retail chain to carry Sai Ngon, bringing our authentic Halal RTD Vietnamese coffee to everyday convenience for Malaysian consumers. The rollout…

From August 30 to September 1, 2024, Sai Ngon Coffee made its first public appearance at the iKita Festival held at the Pavilion Exhibition Centre in Bukit Jalil, Kuala Lumpur. The vibrant three-day event marked a key milestone for the brand as we introduced Malaysia’s first Halal RTD Vietnamese coffee to local consumers. At our…

On August 10, 2024, the Vietnamese Embassy in Brunei hosted a special banquet in celebration of the 79th anniversary of Vietnam’s National Day (September 2, 1945 – 2024). The event was graced by the presence of Vice Chairman of the Vietnamese National Assembly, H.E. Nguyen Khac Dinh, who was on an official visit to Brunei,…

Bandar Seri Begawan, 26th June 2024- PPCo, a local distributor that specialises in importing premium products from Vietnam, featuring the famous Trung Nguyen G7, Star Kombucha, Gold Cashews, Mekong River Rice papers and other renowned brands for the Brunei market. PPCo is now making waves in its beverage division with the introduction of SaiNgon Coffee,…

KUALA LUMPUR, 23 November 2023– Berjaya Food Trading Sdn. Bhd. (“BFT”), a wholly-owned subsidiary of Berjaya Food Berhad, renowned for its extensive line-up of products including Joybean Soymilk and Ready-To-Eat (RTE) range, Dilmah Ice Tea Ready-To-Drink (RTD) , Australia Manuka Honey drink and KELAVA Plant-Based Ice Cream. BFT is now making waves in its beverage…

Step by step, we are spreading our Star Kombucha’s wings in the Malaysia market 🇲🇾 We just launched Star Kombucha in Malaysia in Nov and up to date, we are now in 17 awesome retailers and it’s just going to keep growing. So what’s so special about our Star Kombucha? Here are some fun facts……